James Keblas, former director of the Seattle Office of Film and Music has been named President of Seattle advertising agency Creature. The announcement was made today by Matt Peterson, Creature Co-Founder and CEO at a press conference on the steps of Seattle City Hall.
Peterson described Keblas as “a passionate troublemaker” as he introduced him to the assembled group of Creature employees, city workers and advertising industry members in attendance. “It feels great to be a Creature!” Keblas shouted as he basked in the sunshine on the steps of city hall.
The press conference was orchestrated by Creature to thank Seattle Mayor Ed Murray, who famously ousted Keblas in February, after he had served nine successful years in his post with the Office of Film and Music. Creature’s #ThxMayor campaign on social media called attention to their new hire – and made it clear they were the beneficiary. Keblas himself told the audience “I want to thank Mayor Murray for giving me this amazing opportunity. Imagine what I can do in the private sector with a healthy expense account.”
He expects to bring to Creature new connectivity to arts & entertainment, as well as access to deep-seated relationships he has cultivated with business and elected officials during his time with city government.
His first venture into advertising will start with keeping Creature strong. “I wouldn’t have joined just any ad agency,” Keblas said. “I was a client of Creature. What they did for the city’s Commercialize Seattle campaign was phenomenal. I’m excited to be part of that.”